Directors Of The Trust Board.
Emma Loynd
Trust Chair.

Also Director
Focusing primarily on Travel Coordination.


Emma will be the first port of call for reservations and bookings coordinating our coach trave

I believe customer service is key and the success of the Rochdale Supporters Trust away travel is pivotal in helping moving the club forward. I look forward to hearing from and meeting fans on my new Rochdale AFC journey.
"
Emma can be contacted exclusively on travel@daletrust.co.uk
Bob Morrisey
Associate Consultant
.

Bob is the Trust's advisor on welfare matters and responsible for the successful welfare team.

Having been the Trusts chair for some time he stepped away in 2025 due to family pressures but retains the role as consultant advisor and technical officer as and when needed..

Murray Knight
Secretary and Chief Executive




Ruby Loynd.
Director
Youth Involvement Officer


I have been a supporter of Dale since I was little. About 3 years ago I started regularly attending matches and I am now entering my 2nd year as a Season Ticket holder.

I am the Trust's Youth Officer and Ambassador and was co-opted as a full board member in June 2024. On matchdays when not on Trust duties I can be found in the club shop where I am a volunteer working with shop manager Stuart Ashworth.

I link with our Youth Affairs Officer and the younger members of the fan base.
I am the first point of call for all parents/ carers, especially with young children and also for all younger fans who want a closer tie with the club.

I have assumed my place on the Trust Desk Rota where I can be approached along with other staff members in providing advice, answering queries, or sourcing an answer from the club. The relevant information will be communicated to the fan concerned.
As per other board members, I can be contacted on the Trust email.

My favourite players have got to be Hendo and Rodney
Director.
Keith Hicks
Former Players Association Manager

Been involved at Rochdale AFC for over 35 years as a player for two seasons before retiring through injury leading to employment as Community Trust Manager but also involved at the Club as Centre of Excellence Director, Youth Team Assistant Manager and First Team Scout, highlights being watching seven players from the Centre of Excellence/Youth Team in the squad for the FA Cup 5th Round match v Wolverhampton Wanderers plus witnessing players like Jamie Allen, Ethan Brierley, Craig Dawson, Fabio Tavares coming through Community sessions.

Favourite ex-player would have to be Reg Jenkins, absolute legend and who I had the pleasure to play against in the 1970’s but more recently Craig Dawson, who attended Community Trust soccer schools as a youngster.
Finance Officer
Michael Shepherd


Vince Ashall
Director and Compliance Officer

Vice Chair

Trust Club Director

Currently season ticket holder and shareholder who has been following the Dale since the early ‘60s as evidenced by favourite player being Ted Burgin – Dale’s goalkeeper in that League Cup Final for you younger ones! Also keen supporter of Springhill Hospice; undertook its Three Reservoir ramble last year. In more recent times who can forget Hendo’s goal against Leeds and that FA Cup tie against Spurs. Favourite player of modern times has to be Gary Jones. Unforgiveable that he was let go when he was. Been a member of the Trust since its formation. Background is in payroll and pensions which has given me a keen eye for detail that hopefully will be useful to the Trust board.
Director
Ian Goodwin
Exiles Co-ordinator


Ian was recruited in 2018 specifically as the Trust’s co-ordinator for Exiles. Now based in Sheffield, Ian has supported the Dale since the early 1960s and saw the 1st leg of the League Cup final against Norwich in 1962. He remembers well the first promotion season in 1968/69 and enjoyed writing about those times for the match programmes for the 50th anniversary. He aims to create a sense of belonging among a dispersed membership of over 300 by sending Exile newsletters and organising Exile catch-ups home and away. He takes baffled astonishment at Dale's unbeaten run at the annual reunion of Exiles at the Crown Oil Arena. The threat of Covid has meant he has been absent from the stands in recent times but he intends to be back in 2023/24.Director.
Director

Scott Goulding
Director.
Membership Manager>

I've been on the Dale Trust board since its inception
back in January 2004 and nearly 20 years I'm bizarrely still here (filling various roles - even incl. chairman for a couple of season's). Going into 2023-24 season, I will be continuing as Trust membership officer and hoping we can smash the membership record (21/22- 1,306) or the current season.
Favourite Player - Lyndon Simmonds
Favourite Goal - Steve O'Shaughnessy v Northampton 27.09.90 (FA Cup 4th Round)
Matt Cullen

Fan Liaison and Board Advisor.

I am a teacher by trade and have spent many years away from Rochdale but am very thankful to have moved back into the local area where I grew up to teach, be close to family and of course follow my local team.

It was a proud moment to be offered the opportunity to join the Supporters Trust, an organisation I have always admired from afar.
The idea of engaging, communicating and supporting the local community and fans through our local club is an opportunity that was too good to refuse.

My first game was back in November 2000, it was a 0-0 bore fest against Barnet with Tony Cottee in the opposing dug-out, regardless of the result a spark was lit.

I'm a great supporter of local and Rochdale AFC history and an avid collector of Rochdale AFC shirts whether that be old shirts, match shirts or signed shirts. My initial aim was to get an example of every outfield shirt since my first game in 2000 to now, it seems my collecting has grown somewhat beyond that and im really thankful to all that have sold shirts to build the collection. I like to share my shirt collecting journey on instagram through 'myfootballshirtstory' with a focus on the club and players history so it will be nice to share my passion with the Supporters Trust faithful too.

I look forward to seeing you all at the desk, games and events and am always ready to talk Trust and football so please do catch me.

Kirsty Fernehough
Director
.

Kirsty is the Trusts liaison with womens football and Her Game Too.